Tuesday, 4 November 2008

GLOSSARY


ABC1 scale:
A system of social classification based on an individual’s occupation, used by market researchers
[This will important as I will need to use it to see which action films have what type of audience, eg, a female protagonist, may appeal to females aged, 16-25]

Academy Awards:
Presented to actors and film technicians, for their work; also known as the Oscars.
[The films which have one an Oscar usually have a great affect on its audience, (ideologies)]

Action Code:

A narrative structure based on a dramatic sequence of events, often leading to a violent resolution.
[My particular genre is, action]

Active Audience Theory:

Any of various theories of audience behaviour that see the audience as active participants in the process of decoding and making sense of media texts.

Althusser, Louis:
French Marxist sociologist with a particular interest in the role of the media in supporting dominant ideology and in the symbolic order of separating us from reality.

Ambient Sound:
Natural sound present in any location

Antagonist:
The principal opposing figure or villain in a narrative set in binary opposition against the protagonist.
[Most action usually have a villain, which the hero is against]

Anti Climax:

A point in the narrative, following the climax or emotional high point, which lets down the experience, thus disappointing the audience.

Archetype:
An often repeated character type or representation which is instantly recognisable to an audience.

Attitudes, beliefs and value: (definition)

Audience: (definition)

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